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07-02-2019 - Item 11 - Request From Council Woman letty lopez-viadoAGENDA ITEM NO. 11 AGENDA STAFF REPORT City of West Covina | Office of the City Manager DATE:July 2, 2019 TO:Mayor and City Council FROM:David Carmany Interim City Manager SUBJECT:REQUEST FROM COUNCILWOMAN LETTY LOPEZ-VIADO FOR CITY COUNCIL CONSIDERATION TO EXPLORE ACTION STEPS IN SUPPORT OF THE CONTINUING REVITALIZATION OF OLD DOWNTOWN WEST COVINA/GLENDORA AVENUE RECOMMENDATION: It is recommended that the City Council provide staff direction. BACKGROUND: The City's General Plan policies encourage the creation of a sense of place in West Covina's downtown area, support revitalization of Glendora Avenue retail, and recommend the branding of the area as "West Covina's Main Street". DISCUSSION: Per the City Council’s Standing Rules, Councilwoman Letty Lopez-Viado is seeking the City Council’s consensus to direct staff to explore action steps in support of the continuing revitalization of Old Downtown/Glendora Avenue as a vibrant downtown district. Prepared by: Nikole Bresciani, Assistant City Manager/Public Services Director CITY COUNCIL GOALS & OBJECTIVES: Achieve Fiscal Sustainabiltiy and Financial Stability Enhance City Facilities and Infrastructure Enhance the City Image and Effectiveness Engage in Proactive Economic Development